Eventbrite Boost Help
  • Eventbrite Boost Table of Contents 👋
  • Open Eventbrite Boost 🚀
  • Facebook Overspend Bug Refund Instructions
  • Getting Started
    • Eventbrite Boost Overview
    • Getting Started with Facebook Ads on Eventbrite Boost
      • How to Create a Business Manager Account
      • How to Create a New Facebook Ad Account
      • How to Request Page Advertiser Access to a Brand
      • How to Set Up a Payment Method for Facebook & Instagram Ads
      • How to Link an Ad Account to Business Manager
      • How to Link an Instagram Account (Instagram Business Profile) to a Facebook Page
      • How to Switch an Instagram Account to an Instagram Business Profile
      • How to Track Results and Sales from Your Ads with Offline Events
      • A Guide To Setting Up Your Own Domain For Custom Conversions
      • How to Create & Manage a Facebook Pixel
        • How to Install Your Facebook Pixel on Eventbrite
      • How to Sync Your Ad Account to Eventbrite Boost
      • Event Boost Facebook & Instagram Ads Overview
  • Eventbrite Ads
    • Create an Eventbrite Ad
  • Facebook & Instagram Ads
    • Eventbrite's Facebook & Instagram Ads for Events
      • How to Promote Your Event on Facebook & Instagram with Eventbrite Boost
      • How To Promote Your Facebook Event With Eventbrite Boost
      • How To Improve Your Event Ad Campaign's Performance
      • How to Make a Multi-Event Ads Campaign
      • How To Improve Your Multi Event Ad Playbook Campaign
      • Multi-Event Ad FAQ
      • Sales Curve Overview
      • Interest Targeting Best Practices
      • Budget and Schedule Best Practices
      • Ad Creative Best Practices
    • Strategies for Specific Events
      • New Year's Events + Troubleshooting FAQ
      • Concerts
      • Food and Beverage Events
      • Comedy
      • Sports
      • Holiday Events (NYE / Halloween / etc.)
      • Endurance
      • Music Festivals
      • Business 2 Business Events
      • Conventions
  • Grow on Instagram
    • Eventbrite's Instagram Growth Playbook
      • How to Create the Instagram Growth Playbook Campaign
      • How to Reduce the Cost Per Follower in your Instagram Growth Campaign
      • How to Create Instagram Stories Ads
      • How to Track the Performance of Your Growth Campaigns
      • Instagram Growth FAQ
  • Troubleshooting
    • Facebook Advertising Troubleshooting
      • How to Appeal a Disapproved Facebook (or Instagram) Ad
      • How to Appeal a Disabled Facebook Ad Account
      • Overlapping Locations Can't Be Used
      • How Long Does It Take for My Ad Campaign to Go Live?
      • Payment Method Missing, Unsettled Account, or Spend Limit Reached
      • Connect to Business Manager to Create This Audience
      • How to Link an Instagram Account (Instagram Business Profile) to a Facebook Page
      • How to Request Facebook Page Advertiser Access to a Brand
      • How to Disable Google Chrome's Heavy Ads Preview Feature
    • Facebook Ad Account FAQs
    • Custom Domain Troubleshooting & FAQ
    • Business Manager Sync Troubleshooting
  • Add to Facebook
    • Facebook Event Overview
    • Add Your Event to FB
    • Facebook Event FAQs
  • Share on LinkedIn
    • Share on LinkedIn Overview
    • Share Your Event on LinkedIn
    • Share on LinkedIn FAQ
    • Scheduling FAQs
  • Send An Email Campaign
    • Email Campaigns Overview
    • How To Create An Email Campaign
    • Email Campaigns FAQ
  • Promo Codes
    • Multi-Event Promo Codes FAQ
  • Account Setup
    • Billing and Subscription FAQs
    • Pricing & Plans
      • How To Make Changes To Your Plan
    • Creating Your Account
      • Managing Integrations
      • Creating Your Team
      • Adding Profiles
  • Growth Tools
    • Smart Links
      • Smart Links For Tours (TourLinks)
        • How to Create a TourLink
      • Smart Links for Events (EventLinks)
        • How to Create an EventLink
      • Smart Links for Podcasts (PodLinks)
        • How to Create a Single Episode Podcast Page
        • How to Create a Multiple Episode Podcast Page
      • Smart Links for Fundraisers (GiveLinks)
        • How to Create a GiveLink
      • Smart Links for Social Media Bios (BigLinks)
        • How to Create a BigLink
      • Smart Links for Livestreams (StreamLinks)
        • How to Create a StreamLink
      • Custom Domains For Smart Links
    • Social Unlocks
      • How to Create a Social Unlock
    • Contests
      • Smart Link Troubleshooting & FAQs
      • How to Create a Contest
  • Other Growth Playbooks
    • Spotify Growth Playbook
      • How to Create the Spotify Growth Playbook Campaign
    • YouTube Growth Playbook
      • How to Create the YouTube Growth Playbook Campaign
  • Event Marketing Playbooks
    • How to Create Your Event Announce Playbook
    • How To Create the Automated Event RSVP Playbook
    • How to Create the GoFundMe Playbook
  • Google Ads
    • Google Ads Overview
    • Event Ticket Seller Certification Application
    • How to Install Your AdWords Pixel on Eventbrite
    • How to Setup a Google Campaign (Individual Events)
    • How to Audit the Performance on Your Google Campaign
  • Advertising and Promotion
    • Campaign Creation Troubleshooting & FAQs
    • Advertising Fundamentals
      • Why You Should Advertise
      • Why Advertising Is an Investment
      • How to Target Your Audience
      • What is Conversion Tracking?
      • What is A/B Testing?
      • What is Budget Optimization?
      • How Is Eventbrite Boost's Advertising Platform Different Than Facebook's?
      • How is Eventbrite Boost's Optimization different from Facebook's Campaign Optimization?
      • Viewing Budget Optimization Insights
      • Advertising Term Glossary
    • Creating Target Audiences
      • How to Save Audience Sets, Add a Set, and Edit Sets
      • How to Save Your Audience
      • How to Target Related Artists Using Spotify
      • Smart Audiences (Beta)
      • How to Target Facebook Interests
      • How to Target Past Eventbrite Purchasers
      • How to Reach all your Facebook + IG fans with One Audience
        • How to Target Facebook Page Engagers
        • How to Target People Who Have Interacted With Facebook Events
        • How to Target Facebook Page Likes
        • How to Target People Who Have Viewed Your Videos on Facebook and Instagram
      • How to Target People Who Have Visited Your Website or Web Pages with Your Facebook Pixel
      • How to Create Lookalike Audiences
      • How to Target Email Subscribers on Facebook
      • Advanced Targeting Walkthrough
    • How To Promote Your Event With Eventbrite Boost
Powered by GitBook
On this page
  • How To Video + Getting Started ☑️
  • Creating Your Email Campaign

Was this helpful?

  1. Send An Email Campaign

How To Create An Email Campaign

PreviousEmail Campaigns OverviewNextEmail Campaigns FAQ

Last updated 2 years ago

Was this helpful?

How To Video + Getting Started ☑️

In this video, we'll walk you through the process of building your first email campaign!

You'll want to keep in mind that:

☑️ You can always save your campaign campaign as a draft

☑️ Eventbrite’s mail servers send out emails in order of send time. If your campaign shows as “Sending”, it will be sent within a couple of hours. ☑️ Once a campaign is sent, it cannot be canceled.

☑️ If your subscriber list has more than email addresses than your daily send limit (250/day for free plans, 6,000-10,000/day for paid plans), it will send over the course of several days (prioritizing emailing your most active subscribers).

Creating Your Email Campaign

2. Click “New Campaign” and give your email campaign a name.

3. Customize your campaign email.

You'll need to fill in the following fields for your email campaign:

  • Campaign name — Your campaign name won’t be shown to your subscribers; it's strictly for your organizational purposes.

  • Subject — Add a subject line for your campaign.

  • From — Add the sender email address.

  • Reply-to email address — Add the email address that you want to receive replies.

  • Header Image — Add an image to grab the subscribers’ attention. If you add a header image, you'll want to fill in the Image Alt Text (name for your image) and add a link to your site/tickets.

  • Body — Use the default message or add a custom message to tell your subscribers why they should attend your events. Use the formatting options to adjust the size and style of your text.

  • Events — Choose the events you want to advertise within your email. Select the three-dot icon to feature an event, add an RSVP option, or remove it.

  • Discover more events — Include a link to your main Eventbrite organizer profile so your customers can easily view all your upcoming events not listed in your email.

  • Footer — Add information about your company or organization. To ensure high deliverability on your emails, some information is required.

Under Style, customize how your email campaign looks.

  • Background image — Add an image that appears behind your email content.

  • Colors — Choose the theme and other colors used.

Click Send test email to see what your subscribers will receive. Then, select Continue when you’re satisfied with your email.

5. Schedule or send your email campaign.

To get your campaign ready to send:

  • Choose at least one subscriber list to send your email campaign. If you want to create a new list, select Create new subscriber list. If the same user is listed in multiple subscriber lists, they’ll only be sent the email once. You can email up to 2,000 subscribers per day.

  • Choose when to schedule the email or send it immediately.

6. Check on the status of your campaign.

View your campaign under “Campaigns”. To duplicate a campaign or delete a draft, click the three-dot icon.

  • Draft: This campaign has not been sent yet.

  • Scheduled: This campaign is scheduled to send.

  • Sending: This campaign is currently being sent.

  • Sent: All emails have been sent on this campaign.

Review your email campaign.

2. Click your email campaign.

The campaign overview gives you a quick view of how well your campaign is doing. Hover over the ⓘ (information) icons for more details.

3. View the delivery report.

The delivery report shows the status of each sent email.

  • Sent: Eventbrite sent the email but hasn't confirmed it was delivered.

  • Delivered: Eventbrite confirmed the recipient successfully received the campaign.

  • Opened: The recipient opened, loaded the images in the email, and viewed your campaign.

  • Clicked: The recipient clicked the link to view your event page or unsubscribe.

  • Bounced: The email address was invalid or the recipient’s inbox was full.

  • Unsubscribed: The recipient unsubscribed.

  • Complaint: The recipient marked the campaign as spam.

  • Undeliverable: The attempt to deliver the email campaign was otherwise unsuccessful.

4. View RSVPs.

If you turned on RSVPs, you’ll see your subscribers’ responses under “RSVP responses”.

1. Go to the section in the marketing tab.

1. Go to “”

Email Campaigns
Email campaigns