# Facebook Event Overview

Eventbrite's "Facebook Event" feature inside Eventbrite Boost is one of the best ways to start promoting your event after you create it on Eventbrite.

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Facebook events are very important because:

* They let your customers buy tickets without leaving Facebook (reduced buying friction)
* They allow fans to RSVP so they don't forget about the event and they can remind themselves to buy at a later date
* You can easily remarket to anyone who visits or RSVPs for your event with an ad campaign
* You can use that same data to build lookalike audiences, giving you more targeting options and data to work with
* You can later run ads to promote your Facebook Event - these ads both drive engagement, awareness, and ticket sales!

Facebook events are *COMPLETELY FREE* so make sure to create one after you make your event on Eventbrite!

[*You can create your first Facebook event in Eventbrite Boost by going to this link!*](https://www.eventbrite.com/organizations/marketing/add-to-facebook)

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