Eventbrite Boost Help
  • Eventbrite Boost Table of Contents 👋
  • Open Eventbrite Boost 🚀
  • Facebook Overspend Bug Refund Instructions
  • Getting Started
    • Eventbrite Boost Overview
    • Getting Started with Facebook Ads on Eventbrite Boost
      • How to Create a Business Manager Account
      • How to Create a New Facebook Ad Account
      • How to Request Page Advertiser Access to a Brand
      • How to Set Up a Payment Method for Facebook & Instagram Ads
      • How to Link an Ad Account to Business Manager
      • How to Link an Instagram Account (Instagram Business Profile) to a Facebook Page
      • How to Switch an Instagram Account to an Instagram Business Profile
      • How to Track Results and Sales from Your Ads with Offline Events
      • A Guide To Setting Up Your Own Domain For Custom Conversions
      • How to Create & Manage a Facebook Pixel
        • How to Install Your Facebook Pixel on Eventbrite
      • How to Sync Your Ad Account to Eventbrite Boost
      • Event Boost Facebook & Instagram Ads Overview
  • Eventbrite Ads
    • Create an Eventbrite Ad
  • Facebook & Instagram Ads
    • Eventbrite's Facebook & Instagram Ads for Events
      • How to Promote Your Event on Facebook & Instagram with Eventbrite Boost
      • How To Promote Your Facebook Event With Eventbrite Boost
      • How To Improve Your Event Ad Campaign's Performance
      • How to Make a Multi-Event Ads Campaign
      • How To Improve Your Multi Event Ad Playbook Campaign
      • Multi-Event Ad FAQ
      • Sales Curve Overview
      • Interest Targeting Best Practices
      • Budget and Schedule Best Practices
      • Ad Creative Best Practices
    • Strategies for Specific Events
      • New Year's Events + Troubleshooting FAQ
      • Concerts
      • Food and Beverage Events
      • Comedy
      • Sports
      • Holiday Events (NYE / Halloween / etc.)
      • Endurance
      • Music Festivals
      • Business 2 Business Events
      • Conventions
  • Grow on Instagram
    • Eventbrite's Instagram Growth Playbook
      • How to Create the Instagram Growth Playbook Campaign
      • How to Reduce the Cost Per Follower in your Instagram Growth Campaign
      • How to Create Instagram Stories Ads
      • How to Track the Performance of Your Growth Campaigns
      • Instagram Growth FAQ
  • Troubleshooting
    • Facebook Advertising Troubleshooting
      • How to Appeal a Disapproved Facebook (or Instagram) Ad
      • How to Appeal a Disabled Facebook Ad Account
      • Overlapping Locations Can't Be Used
      • How Long Does It Take for My Ad Campaign to Go Live?
      • Payment Method Missing, Unsettled Account, or Spend Limit Reached
      • Connect to Business Manager to Create This Audience
      • How to Link an Instagram Account (Instagram Business Profile) to a Facebook Page
      • How to Request Facebook Page Advertiser Access to a Brand
      • How to Disable Google Chrome's Heavy Ads Preview Feature
    • Facebook Ad Account FAQs
    • Custom Domain Troubleshooting & FAQ
    • Business Manager Sync Troubleshooting
  • Add to Facebook
    • Facebook Event Overview
    • Add Your Event to FB
    • Facebook Event FAQs
  • Share on LinkedIn
    • Share on LinkedIn Overview
    • Share Your Event on LinkedIn
    • Share on LinkedIn FAQ
    • Scheduling FAQs
  • Send An Email Campaign
    • Email Campaigns Overview
    • How To Create An Email Campaign
    • Email Campaigns FAQ
  • Promo Codes
    • Multi-Event Promo Codes FAQ
  • Account Setup
    • Billing and Subscription FAQs
    • Pricing & Plans
      • How To Make Changes To Your Plan
    • Creating Your Account
      • Managing Integrations
      • Creating Your Team
      • Adding Profiles
  • Growth Tools
    • Smart Links
      • Smart Links For Tours (TourLinks)
        • How to Create a TourLink
      • Smart Links for Events (EventLinks)
        • How to Create an EventLink
      • Smart Links for Podcasts (PodLinks)
        • How to Create a Single Episode Podcast Page
        • How to Create a Multiple Episode Podcast Page
      • Smart Links for Fundraisers (GiveLinks)
        • How to Create a GiveLink
      • Smart Links for Social Media Bios (BigLinks)
        • How to Create a BigLink
      • Smart Links for Livestreams (StreamLinks)
        • How to Create a StreamLink
      • Custom Domains For Smart Links
    • Social Unlocks
      • How to Create a Social Unlock
    • Contests
      • Smart Link Troubleshooting & FAQs
      • How to Create a Contest
  • Other Growth Playbooks
    • Spotify Growth Playbook
      • How to Create the Spotify Growth Playbook Campaign
    • YouTube Growth Playbook
      • How to Create the YouTube Growth Playbook Campaign
  • Event Marketing Playbooks
    • How to Create Your Event Announce Playbook
    • How To Create the Automated Event RSVP Playbook
    • How to Create the GoFundMe Playbook
  • Google Ads
    • Google Ads Overview
    • Event Ticket Seller Certification Application
    • How to Install Your AdWords Pixel on Eventbrite
    • How to Setup a Google Campaign (Individual Events)
    • How to Audit the Performance on Your Google Campaign
  • Advertising and Promotion
    • Campaign Creation Troubleshooting & FAQs
    • Advertising Fundamentals
      • Why You Should Advertise
      • Why Advertising Is an Investment
      • How to Target Your Audience
      • What is Conversion Tracking?
      • What is A/B Testing?
      • What is Budget Optimization?
      • How Is Eventbrite Boost's Advertising Platform Different Than Facebook's?
      • How is Eventbrite Boost's Optimization different from Facebook's Campaign Optimization?
      • Viewing Budget Optimization Insights
      • Advertising Term Glossary
    • Creating Target Audiences
      • How to Save Audience Sets, Add a Set, and Edit Sets
      • How to Save Your Audience
      • How to Target Related Artists Using Spotify
      • Smart Audiences (Beta)
      • How to Target Facebook Interests
      • How to Target Past Eventbrite Purchasers
      • How to Reach all your Facebook + IG fans with One Audience
        • How to Target Facebook Page Engagers
        • How to Target People Who Have Interacted With Facebook Events
        • How to Target Facebook Page Likes
        • How to Target People Who Have Viewed Your Videos on Facebook and Instagram
      • How to Target People Who Have Visited Your Website or Web Pages with Your Facebook Pixel
      • How to Create Lookalike Audiences
      • How to Target Email Subscribers on Facebook
      • Advanced Targeting Walkthrough
    • How To Promote Your Event With Eventbrite Boost
Powered by GitBook
On this page
  • What are Promo Codes?
  • What is the difference between a Discount Code and an Access Code?
  • How do I create a Multi Event Promo Code?
  • How do I bulk create promo codes for my events?
  • How do users apply a promo code to my event?
  • How do I delete, update, or share existing codes?
  • How do I see promotion code usage?

Was this helpful?

  1. Promo Codes

Multi-Event Promo Codes FAQ

Promo codes offer discounts or access to hidden tickets.

PreviousEmail Campaigns FAQNextBilling and Subscription FAQs

Last updated 2 years ago

Was this helpful?

  • What are Promo Codes?

  • What is the difference between a Discount Code and an Access Code?

  • How do I create a Multi Event Promo Code?

  • How do I bulk create promo codes for my events?

  • How do users apply a promo code to my event?

  • How do I delete, update, or share existing codes?

  • How do I see promotion code usage?

What are Promo Codes?

Within Eventbrite, there's two types of promo codes a creator may make for their event(s):

Event-level Promo Codes (located in Ticket settings under Mange My Events) and Multi-Event Promo codes (located within the ). This article is concerned with Multi-Event Promo Codes. If you need to create a code that only applies to a single event, follow .

Promo Codes allow consumers to apply a discount to their ticket, or unlock hidden ticket-types with an access code.

Event-level Promo Codes are codes that buyers can redeem for one, specific event. They cannot be used for any other event your organization is hosting. As mentioned above, these may be created in the Ticket settings of your event.

What is the difference between a Discount Code and an Access Code?

A discount code lets the buyer apply a discount to their selected ticket. The discount itself is determined when making the promo code.

An access code lets the buyer "unlock" hidden ticket-types that are not available to the public.

Before creating an access code, you need to have hidden tickets. To hide a ticket type:

  1. Go to “Tickets”.

  2. Click the name of your ticket type.

  3. Click “Advanced settings”.

  4. Change the visibility to “Hidden”.

How do I create a Multi Event Promo Code?

1. Choose your code type.

There are two types of codes:

  • Discount code — apply a lower price to tickets that are visible to anyone.

  • Access code — reveal tickets that are hidden.

Before creating an access code, you need to have hidden tickets. To hide a ticket type:

  1. Go to “Tickets”.

  2. Click the name of your ticket type.

  3. Click “Advanced settings”.

  4. Change the visibility to “Hidden”.

2. Choose the tickets the code should apply to.

If you want to apply the code to all tickets across your events, select ALL events ALL tickets. This applies to current events and upcoming events you create and can't be changed after you create your code.

If the code should apply to specific ticket types, choose an existing ticket group or click A new group of tickets. If you choose to create a new group, find and select all the ticket types for this group.

3. Set up your code.

  • Code type: Choose between a single code or CSV list. Choose CSV list of codes if you want to bulk create codes with the same settings. If you choose to upload a file, create a CSV file that separates your codes by commas or on separate lines. Upload up to 5,000 codes per file.

  • Code name: This is what attendees enter during checkout. For example, if your code gives a 10% discount, your code name could be “SAVE10”.

  • Discount amount: Set this to a fixed amount or percentage to be taken off of the full price of your ticket (like $100 or 100%).

  • Limit of uses: Leave as unlimited or set a limit on how many tickets can use this code.

  • Starts/Ends: Decide how long this code will be valid. By default, promo codes work as long as the tickets are available. You can change your settings so your promo code starts or ends on a certain date or a certain amount of time before the event.

When you're happy with your settings, click Continue.

4. Give your ticket group a name.

If you selected A new group of tickets, give the group of tickets a ticket group name.

This step doesn’t apply if you selected ALL events ALL tickets or an existing ticket group.

5. You're all ready to set the code live!

How do I bulk create promo codes for my events?

Multi Event Promo Codes are helpful if you need to give out personalized codes or use a voucher system (like Groupon). First put the codes into a CSV or TXT file. Then, upload it to Eventbrite by going to “Promo codes”. Select “More options”, then choose “Upload promo code CSV”. Bulk created codes have the same settings for each code. If you need different types of codes, upload them in separate files.

1. Create a file of your codes.

Using an outside program (like Microsoft Excel or Google sheets), create a file of your codes. Your file should:

  • Be plain text (TXT or CSV format)

  • Have codes separated by commas or on separate lines

  • Have no spaces, apostrophes, or non-alphanumeric characters (except "-", "_", "(", ")", "/", "\", "+", "@", and ".")

  • Have no more than 500 codes per file

  • Have no more than 256 characters per code

All codes will have the same settings. If you need to create different types of codes (like codes that grant 1 ticket and codes that grant 2 tickets), create separate files.

2. Select "CSV list of codes"

Select Browse and choose your file from your device.

How do users apply a promo code to my event?

When the ticket options appear, the user make click Enter promo code (in the upper left corner, above the first ticket option).

From there, they may type in your code and click Apply.

  • If the code is valid, they will see the "Price" and "Fee" update to the discounted amount, or the hidden ticket will appear.

  • If the code is showing as "not valid", the user must check to make sure it's entered correctly and try again.

  • If the code isn't working, they must contact you (the event organizer).

From there, they may proceed to select their tickets and check out.

How do I delete, update, or share existing codes?

Mouse over the arrow next to a code. From there:

  • Click Configure code to update the code settings.

  • Click Change ticket selection to change the tickets this code applies to.

  • Click View shareable link to get a sharable link. This link automatically applies your code during checkout.

  • Click Delete to remove this code. This option is only available on unused codes.

To bulk delete unused codes across all events:

  1. Click Delete unused codes.

  2. Choose the type of codes you want to delete.

  3. Click Continue and review your settings.

  4. Click Delete.

How do I see promotion code usage?

For a quick overview of your code activity, go to “Tickets” and select “Promo codes”. You can also view promotion code usage in your Sales by ticket type and your Orders report.

Promotions Overview

For an overview of promotion code usage, go to “Tickets” and click “Promo codes”. This shows you the codes you created for this event and how many times each code has been used.

To see codes that apply to multiple events, go to “Marketing” and click “Multi-event promo codes”.

Sales by ticket type report

To view promotion code usage with detailed order information, check out your Sales by ticket type report.

  1. Go to your Reports workspace.

  2. Choose Sales by ticket type.

  3. Click Show Columns and make sure that “Discount” (under Order Info) is checked.

  4. Click “Update report”. The Discount column will list any promotions applied to attendee registrations.

Orders report

  • Type of ticket they ordered - (DISCOUNT AMOUNT and CODE USED)

Multi-Event Promo codes allow creators to make promo codes that buyers can apply across various events. In order to create a multi-event promo code, you must first select the "Marketing" icon on the left hand side of your screen which will take you to Eventbrite Boost. From here, you may select the "" tab to get started!

In order to create a multi-event promo code, you must first select the "Marketing" icon on the left hand side of your screen which will take you to Eventbrite Boost. From here, you may select the "" tab to get started.

View your to see basic order information, like name, email, and tickets ordered. Any promotional code that was used on an order will display after the ticket name like this:

Promo Codes
Promo Codes
Orders report
Boost Marketing tab
these steps instead